Things Lairs is Doing
New Activations
412
$184,320 revenue
CAC
$47.20
Down from $51.40
Leads
3,902
1,204 from paid social
Email conv.
4.6%
Of 28k sends
Active tests
Landing pages in market
Yachts
theswitchforgood.com/yachts
High-net-worth audience targeting yacht owners with eco-conscious mobile messaging.
Options
theswitchforgood.com/options
Activist-leaning audience showcasing CREDO's mission-driven mobile options.
Tired of Yuuuuuge Bills
theswitchforgood.com/trump
Satirical political angle targeting left-leaning switchers fed up with status-quo carriers.
AARP Protects People
theswitchforgood.com/aarp
Direct outreach to AARP staff — turn every line into support for the causes they fight for.
Fight Evil
theswitchforgood.com/fight-evil
Bold superhero angle — your phone bill funds causes you believe in, like helping kids fight cancer.
For your review
Social posts in queue
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Instagram + Facebook
Stop buying yachts for billionaires who profit off your phone bill
Draft — review needed
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Things Jason is Doing
Not a damn thing...